Bonus: AI in OOH (A LinkedIn Live Replay with Tim Rowe)

This is a rebroadcast of "AI in OOH" a LinkedIn Live Event (which can you can access here).Watch the YouTube version hereIn this free class, I talk about how to incorporate AI in your OOH workflows.Whether for sales enablement, measurement, or streamlining your operation, this is a great primer on  the use of generative AI in your media company or as a media buyer or media planner. There is a deck that accompanies this presentation which can be accessed for free at https://rb.gy/d5kk4Key Timestamps:[00:01:25] AI enabling personal workflows. [00:06:13] AI in the podcasting industry. [00:11:22] Researching keywords with AI. [00:14:07] Creating internal apps with AI. [00:16:09] App built with spreadsheet integration. [00:20:13] Billboard foot traffic in cities. [00:24:03] Increasingly challenging quantifying the impact measurement. [00:27:58] Web traffic and media measurement.Check out all 4.5 years of OOH Insider content at https://www.theoohinsider.com/

Om Podcasten

Learn about How OOH Advertising Works and How To Measure OOH. Hear about how modern brands are using things like billboards, DOOH, place-based ads, event marketing, experiential, and other forms of real-world marketing to connect with target audiences and drive ROI. Executive insights, on-demand, from a global community of entrepreneurs and marketing leaders with the deepest insights into advertising out-of-home.