Neil Sweeney on Consumer Data Deception
What is happening to your data?! In this episode of OOH Insider, we take a deep dive with expert Neil Sweeney, Founder and CEO of Reklaim, on the impact of data privacy and the future of data as we know it in marketing today. The Reklaim platform is a platform that pays consumers for their data, creating a brand-safe choice for advertisers to responsibly use data for targeting. Enriched by opted-in purchase data, Killi is redefining the way consumers and brands interact. Takeaways ...