What did TikTok and Amazon reveal at Cannes? And a Tale of Two Headlines...

TikTok Reveals Platform Strategy At Cannes https://www.searchenginejournal.com/tiktok-reveals-platform-strategy-at-cannes/455011/ Amazon's $30 Billion Advertising Business Debuts at Cannes https://www.adweek.com/brand-marketing/amazons-30-billion-advertising-business-debuts-at-cannes/ There’s less disposable income’: The home goods boom starts to slow https://www.modernretail.co/retailers/theres-less-disposable-income-the-home-goods-boom-starts-to-slow/?utm_source=digiday.com&utm_me...

Om Podcasten

Learn all about the latest innovations in Digital Out-of-Home (DOOH) with OOH Insider, your top source for insights on programmatic DOOH advertising, AI innovations, Supply Path Optimization (SPO), and cutting-edge measurement tactics. Designed for DOOH publishers and ad tech executives, each episode explores how curation and advanced measurement strategies meet DOOH best practices. Stay ahead of the curve with actionable strategies and exclusive interviews tailored to DOOH executives, enabling you to make better decisions about your business for sustainable, long-term growth and giving brands what they want.