E096: Content Creation & Brand Storytelling
00:00 Introduction and Sponsorships01:51 Navigating Natural Disasters and Personal Experiences04:06 Transitioning to the Cannabis Industry09:50 Challenges in the Cannabis Business14:04 The Shift to Short Form Content Creation20:08 The Rise of Short Form Video26:06 Building a Community Through Content29:59 The Value of Authentic Content Creation36:45 Balancing Depth and Breadth in Content Creation43:10 The Nuances of Selling Information and Courses51:20 The Importance of Data in Business Operations01:00:13 Creating Team-Focused Learning Experiences01:08:56 Short Form Content: The Future of Brand StorytellingOperators Exclusive Slack: https://join.slack.com/t/9operators/shared_invite/zt-2tdfu426r-TepSHJP~evAyDfR29U2qUwColin Landforce - https://landforce.com/Powered By:Fulfil.io.https://bit.ly/3pAp2vuThe Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands.Northbeam.https://www.northbeam.io/Postscript.https://postscript.io/Richpanel.https://www.richpanel.com/?utm_source=9O&utm_medium=podcast&utm_campaign=ytdescSaras.https://www.sarasanalytics.com/?utm_source=podcast&utm_medium=podcast&utm_campaign=operators+podcast&utm_id=9operatorSubscribe to The Marketing Operators Podcast here: https://www.youtube.com/@MarketingOperators