S1 E10 - How to Price your OT Product or Service

"How do I set my prices for this?" is one of the most common questions that every OT business owner asks me. Which is good, because pricing is the #1 lever that influences your profit. Every coach will automatically tell you to raise your prices (which, of course, I do too), but how to do this in an ethical way, that is fair to both the therapist AND the client?In this episode, I share the 3 steps you should take to nail that price, and do it with honour and morality. Episode NotesI discuss: 2 types of pricing: values based and competition based what's the #1 factor you should consider in setting your price? the systemic undervaluing of OT professionals, and what to do about it why I don't want you to be like McDonald's do you offer a higher value service than what you give yourself credit for? why pricing brings up your crap and how to move past that fear Episode resources: OTs Get Paid podcast S1 E3 OTs Get Paid podcast S1 E4 OTs Get Paid podcast S1 E5 Melissa LaPointe James Wedmore - James Wedmore Training Rachel Rogers More resources: https://www.trishwilliamsconsulting.ca/podcast-resourcesMake sure you subscribe so you can be notified when the next episode is released!

Om Podcasten

This show is for the Occupational Therapy Entrepreneur who wants to grow and scale their business. We know that OTs lead with service, but what about the financial reward? Yep, we are breaking down those barriers and discussing money! Let’s find out exactly how OT business owners get paid, what they spend their business budgets on, their income and impact goals and how you too can grow a profitable OT business and GET PAID.