How to create distraction-free marketing in your business

The practice of marketing and public relations in a business has fundamentally changed in the past decade. When social media came into our landscape and began to take shape, it changed the way we did business on a number of levels. Those in business were left scrambling to make the best use of these new platforms. And that continues today as the rules keep changing. In this podcast, we chat with Louis Gudema, author of the book, Bullseye Marketing. Louis helps us understanding the marketing trends in 2019 and beyond. We talk about how public relations and marketing has changed, what has stayed the same and how those in business can continue to create valuable and effective marketing and PR plans without letting is distract us into frustration. Some points we discuss are: Has marketing always been a somewhat confusing part of an organization? Does Louis feel that marketing and PR frustrates certain people? Even marketers… How has marketing changed over the past decade? What are companies doing wrong in this digital age or marketing and PR? Have marketing, PR and advertising become just the same thing in this digital world? How do we begin to make our marketing less of a distraction and bring in more ROI? And we have Louis Gudema’s top tips for getting an organization of any size on the right track in their marketing and PR? You can find out more about Louis Gudema at: http://revenueassociates.biz/ And find the book Bullseye Marketing here: https://www.amazon.com/dp/173220361X  

Om Podcasten

Overcoming Distractions-Thriving with Adult ADHD takes a street-smart approach to managing adult ADHD. This is THE podcast for busy professional adults, including business owners, entrepreneurs, CEO's, marketing and creative professionals and even PHD's with demanding workloads. The podcast is an excellent resource for any adult, especially individuals looking for strategies and tactics to create better circumstances in their professional lives. If you're a small business owner with ADHD and other life responsibilities, this is the perfect podcast to help you navigate the ups and downs of business and life with ADHD. Every week host David Greenwood, author of the book by the same name, has experts in the field of adult ADHD as well as other entrepreneurs with ADHD. Every episode is packed with solutions and methodical approaches to having a better life with ADHD. The podcast covers productivity, navigating workloads, how to manage yourself in a chaotic work environment, and burnout. And MUCH more! Entrepreneurs and business owners with ADHD share their insights and approaches with Dave regularly on the podcast. How did they do it and what do they need to have in place to be successful? Those answers can be found in the podcast. There are also many episodes with just Dave, who shares his thoughts as a busy entrepreneur with ADHD. Dave Greenwood has been both an entrepreneur for decades and an executive at one of the most recognized brands in the world, doing it all with ADHD. This is not a Q&A or a stuffy podcast. Every time you hit the download button, you'll feel like you're having a cup of coffee or a pint of your favorite beer with Dave and/for his guests.