#68- From Meta to GMB: How to Leverage Marketing Strategies For Your Home Service Co
In this episode of Owned and Operated, Jack and John kick off with a positive update on Jack’s flourishing plumbing department—it's doing really well, and they talk about what's been working. They also share insights on using US Census data for precise list curation in targeted marketing. Emphasizing the significance of strategic list formation, they detail how it positively impacts conversion rates. They then introduce an upcoming event at John's new headquarters designed for home service bu...