020. THE BRILLIANCE OF CONSISTENCY: SMALL WINS, THE 2% RULE & BIG VISIONS

As we are in the first month of the year, this is often the time when we hear the collective chorus of resolutions, when hope is fresh and aspirations are sky high. It’s that magical moment we all know so well, when we tell ourselves, “This year will be different.” But let’s be honest—how often have these words truly heralded transformation? For many of us, this declaration is the first step on a familiar path. We start with a vision brimming with potential, only for the gritty realities of life to cloud that clarity. The job that demands too much, the unforeseen crises that drain our energy, the everyday tasks that nibble away at our time—these are the thieves of our grand plans. But here’s the burning question, the one that this episode is devoted to unravelling: How do we break free from this cycle? How do we move beyond the wishful thinking of “this year will be different” to actually living it out? What does it truly take to embody the change we seek and turn it into our reality? In today’s episode we’re exploring consistency—the quiet power behind any lasting change. We’ll look at how to start small, stay steady, and rise above the noise of life. Because the secret to a transformative year, or indeed a transformative life, isn't in grand gestures but in the daily choices that become our stepping stones to greatness. So, let’s get stuck into the art of consistent action and the science of turning 'New Year's resolution' from a cliché into a concrete reality.  

Om Podcasten

Welcome to Passion to Profit, the business podcast for creative entrepreneurs ready to build a profitable, sustainable business. Your host, Philippa Craddock, believes the most successful businesses are built by recognising and embracing what you’re naturally brilliant at. Having grown her own design business from the kitchen table to a seven-figure global brand, she now helps creative business owners build energising, thriving businesses that truly value their time and expertise. Each week, Philippa shares practical, jargon-free advice on pricing, marketing, mindset, and growth, helping you charge what you're worth, show up with confidence, and build a business around your strengths, without the burnout. If you're ready to turn your passion into real profit, you're in the right place.