How a Destination Goes Viral

Have you ever opened Instagram to see a bunch of people posting from the same place — Lisbon? The Amalfi Coast? Charleston? Japan? It’s no coincidence that every year, it feels like everyone is going on the exact same trips. In this episode, we’re going to pull back the curtain on the travel media industry and show you how a place becomes a viral destination.   SHOW NOTES: Check out Where to Next Y’all on Instagram Read Natasha Nyanin’s stories and look through her photos on her blog  The Differences Between Paid and Organic Content on Social Media Under the Influence: Social Influencers and the Travel Industry How COVID Changed Travel Writing     

Om Podcasten

Travel can do amazing things: broaden horizons, build relationships, and rejuvenate the soul. But often, those experiences come at a cost.  This is Peak Travel, a new podcast from WHYY about how travel shapes communities in hot-spots around the world. We’ll share the wonder that comes with exploring new places, as well as the harm that our worst travel habits can cause. And we’ll try to figure out how we can do it better. Each episode transports you to a new destination. You’ll meet the people who call that place home, hear their stories, and come to understand how tourism has changed their everyday lives. Supported by rich, on-location sound from around the world, Peak Travel unpacks the $1.9 trillion travel industry and its impact on people and the planet.