Branding vs. Marketing: Mastering the Psychology of Influence in the AI Era with Ruben Alvarez

Branding isn’t just logos and colors—it’s the psychology behind why people choose you over others. In this episode, Ruben Alvarez reveals how to build a brand that outlasts algorithms, overcomes AI fatigue, and drives real human connection that converts.

Om Podcasten

The Elevate Media Podcast is built for entrepreneurs who want more than just business tips — they want real conversations that spark growth, sharpen their skills, and fuel their purpose. Hosted by Chris Anderson, founder of Elevate Media Group, this show dives into the stories, strategies, and mindsets of entrepreneurs who’ve overcome adversity, mastered their craft, and elevated both their business and their life. Each episode brings practical insight you can apply right away — whether it’s around brand building, content creation, leadership, or navigating the everyday challenges of entrepreneurship. If you’re ready to grow with clarity, confidence, and purpose — this is the show for you.