DeepSeek Explained: What Marketers Need to Know

AI just dropped a bombshell, and Ralph and Lauren are here to break it down. DeepSeek—China’s mysterious AI powerhouse—just sent shockwaves through the stock market, slashing billions off NVIDIA overnight. But is this a real revolution or just overhyped tech drama? They’re comparing DeepSeek to the AI giants, letting us in on its jaw-dropping cost efficiency, and asking the big question: should marketers panic, pivot, or pop some popcorn and watch the chaos unfold?Chapters:00:00:00 – The Rabbit Hole Begins: Perpetual Traffic Awaits00:00:30 – What on Earth is Deep Seek?00:01:11 – The Stock Market Earthquake You Didn’t See Coming00:02:21 – AI Revolution or Catastrophe? The Deep Seek Dilemma00:05:00 – Battle of the Bots: AI Heavyweights Face Off00:07:26 – Data Privacy Nightmares: Are You Safe?00:12:55 – Deep Seek Unleashed: The Future is Here00:16:44 – The AI Arms Race: Who Will Dominate?00:20:12 – Where Do We Go from Here? The AI RoadmapLINKS AND RESOURCES:DeepSeek - The Chinese AI That Crashed The MarketsDeepSeekHow Target Figured Out A Teen Girl Was Pregnant Before Her Father DidTier 11Mongoose MediaTier 11 JobsPerpetual TrafficGet Your nCAC Calculation Guide Now!Marketing Performance Indicators™ ChecklistPerpetual Traffic on YouTubeTier 11 on YouTubeBy the NumbersConnect with Lauren on InstagramConnect with Ralph on LinkedInFollow Perpetual Traffic on TwitterThanks so much for joining us this week. Want to subscribe to Perpetual Traffic? Have some feedback you’d like to share? Connect with us on iTunes and leave us a review!Mentioned in this episode:Tier 11 Data Suite Tier 11 Data Suite AppSumo - 13% off with code traffic13

Om Podcasten

Perpetual Traffic is a twice weekly podcast that shares cutting-edge strategies on acquiring leads and sales for your business. The show is produced by Tier 11 and hosted by Ralph Burns and Lauren Petrullo. Traffic is the act of putting your product, service, or message in front of your target audience…it’s the act of acquiring customers online while also building goodwill, and is the lifeline of any business. So, whether you’re a media buyer yet to create your first Facebook or Instagram ad, a Director of Marketing or CMO managing a team of marketing specialists, or a CEO growing your business on your own, you’ll discover actionable strategies that can be applied today. Perpetual Traffic combines the traffic strategies developed at Tier 11 with the real-life agency experience of the hosts. Listen to real stories of business owners and marketing executives just like you how they overcame struggles with digital marketing and online advertising. Learn how to make Facebook advertising, Instagram advertising, YouTube advertising, Twitter advertising, Google AdWords advertising, LinkedIn advertising, (and more) work for your business.