From Unknown to Unstoppable

In this episode of The Vault Unlocked, Kayvon Kay is joined by Jill Lublin, internationally known publicity strategist and bestselling author of Guerrilla Publicity. Together they explore how entrepreneurs can build credibility, attract clients, and get seen, without spending massive budgets on ads or pay-to-play media. Jill draws from decades of PR experience to explain why perception is everything and how business owners can use authentic stories to connect with audiences. From leveraging national awareness days to mastering local media, she shows how simple, strategic publicity creates trust and consistent visibility. You’ll learn: - Why publicity builds more long-term trust than marketing alone - How to repurpose your story to fit different audiences and opportunities - The truth about free vs. paid publicity (and how to land real earned media) - Why local press often leads to national coverage - How a strong message attracts prospects, clients, and speaking invitations For founders who feel stuck chasing social media algorithms or struggling to stand out, this episode breaks down a practical roadmap to get noticed. Jill reveals her system for creating a message that resonates, turning publicity into a lead-generating tool, and opening doors to opportunities most entrepreneurs think are out of reach.

Om Podcasten

Dive into The Vault Unlocked, where the real secrets of success are revealed. Hosted by high-ticket sales expert Kayvon Kay, this podcast is your access pass to the playbooks and confessions behind massive business growth. Each episode, a founder or industry leader steps into the spotlight to share the one strategy, the one "aha" moment, or the one key confession that created explosive income, scale, and unstoppable growth. Forget the hype and the fluff. This is about unlocking the code they swore they would never release. We bring you raw, unfiltered insights and the tactical knowledge you need to transform your own business. Whether you're a startup founder, a seasoned entrepreneur, or a creative visionary, Vault Unlocked delivers the proven strategies you need to build and scale your empire. Subscribe now to hear the stories of success and apply these game-changing insights to your business journey.