Spotlight on New Zealand

Welcome to a new episode of the Place Brand Leaders podcast! This time, Anna and David, our virtual hosts, take a deep dive into New Zealand's unique brand story and global reputation. They also reflect on the unique trajectory of David Downs, CEO of New Zealand Story. Tune in as they explore what makes New Zealand truly special! Want to explore further? Visit the ⁠New Zealand Showcase by TPBO⁠. More about David Downs ⁠here⁠. Powered by Spotify for Podcasters and Riverside.fm. Produced by The Place Brand Observer.

Om Podcasten

The Place Brand Leaders podcast, by The Place Brand Observer, offers engaging conversations on place branding and development. Created by Florian Kaefer, with virtual co-hosts Anna and David, each episode explores strategies, stories, and sustainable practices that shape the reputation of places worldwide. It’s a resource for place marketers, developers, and anyone interested in creating positive change and making destinations stand out.