The Power of Storytelling, Customer Feedback and Long-Term Relationships (with Christoffer Omberg, CEO & Co-founder Oslo Business Forum)

People are not machines. They’re human beings. And for most humans, emotions weigh heavier than logic. That’s why stories are so powerful. Stories make the intangible tangible, the boring exciting and the impossible possible. No one knows this better than @Christoffer Omberg, CEO & Co-founder of Oslo Business Forum. In this week's episode, we hear how two university dropouts with only 1 MNOK between them ended up creating Norway's largest networking and leadership conference.

Om Podcasten

Welcome to Playing the Long Game, a show that's dedicated to helping B2B companies create long-lasting customer relationships. Playing the Long Game is about being human and leading with empathy through every touchpoint in the customer journey, both human and digital. I want to inspire you to think of buyers and customers as people, not as just a number. In each episode, I will bring you conversations with leading business professionals and experts who share tips, stories and advice on how to create long-lasting customer relationships through every step of the customer journey. Whether you’re on an internal team, in sales, marketing or service, this podcast can be your masterclass to learning everything you need to connect and build trust with your customers.