How are Republicans and Democrats Approaching Campaigning on Facebook in 2020?

Tech giants like Facebook, Twitter, and Google have redefined the way both Republicans and Democrats approach digital campaign outreach and fundraising. However, calls to regulate social media platforms grew louder after evidence surfaced that nefarious actors attempted to use social media to influence the last US presidential election.   While Twitter recently announced that it would no longer run political advertisements, Facebook has moved in the opposite direction. Earlier this week, Facebook announced that it would continue to allow political advertisements on the platform, even ads containing false information.  Patrick Ruffini, co-founder of Echelon Insights and Tara McGowan, CEO and founder of Acronym, join Politics with Amy Walter to discuss what both parties have learned since 2016 about using social media platforms to target voters for fundraising.

Om Podcasten

Every Friday, Amy Walter brings you the trends in politics long before the national media picks up on them. Known as one of the smartest and most trusted journalists in Washington, D.C., Amy Walter is respected by politicians and pundits on all sides of the aisle. You may know Amy her from her work with Cook Political Report and the PBS NewsHour where she looks beyond the breaking news headlines for a deeper understanding of how Washington works, who's pulling the levers of power, and how it all impacts you. Politics with Amy Walter is a co-production of PRI and WNYC Radio in collaboration WGBH.