A Revenue Driven Approach to Data Science with Lillian Pierson

Momma Bird Priscilla McKinney welcomes the CEO of Data-Mania Lillian Pierson to the perch to discuss how to take intangible ideas and put them into a rock solid plan into a product that sells. In addition they speak on the dividing line between those who understand the science of data science and those who understand actually how to communicate the value and apply that science for practical applications. Lillian Pierson Linkedin Profile: https://www.linkedin.com/in/lillianpierson QUIZ: Data Superhero Quiz • Data-Mania, LLC DATA STRATEGY ACTION PLAN: Data Strategy Action Plan • Data-Mania, LLC

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Conversations with Priscilla McKinney, founder and President of Little Bird Marketing, an award-winning agency specializing in content marketing, lead generation, branding and design. As a CEO and serial entrepreneur, Priscilla's topics range from marketing best practices, the "stunning discomfort" of entrepreneurship, market research, her love of the autoharp, and other marketing oddities.