Jaimie Thornton: Does Your Business Name Matter?

On this week’s episode, Benton Crane talks with Jaimie Thornton, the Director of ConsumerDirect Mortgage. Together they talk about how to rebrand a business, when they decided to rename their business, and how to make strong, persuasive claims about your company.You can find the link to Jaimie’s LinkedIn below. If Harmon Brothers piques your interest, learn more at harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Find Jaimie here: https://www.linkedin.com/in/jamie-thornton-1600a71b/

Om Podcasten

In the past 8 years, Harmon Brothers has helped raise 5 unicorns—yes, that's 5 companies with a BILLION dollar valuation, with at least 6 more right on the cusp. But it's not ALL about the money, it's also about the impact. This is the podcast designed to show you how to create a positive impact and super charge your businesses growth…or what we like to call “Raising Unicorns."