Brand Burns, with Vasuki Shastry - Part 3

From Dante's inferno, to Brand Burns...rounding off our conversation with Vasuki is our quickfire segment... Flavour(s) of the month: on a lighter note, we touch on the eclectic range of literature that’s on his summer reading list, and how fiction can play an important part in grasping cultural realities. Brand bullshit: how the decoupling of the US and China markets is far from inevitable, and why the related talk of conflict is thrown around with too much abandon. Fortunate failure: ...

Om Podcasten

The podcast that stirs up a unique flavour of people, culture and brands in Asia. Presented by Scott Percival and Drago Djourov, two independent market researchers based in Singapore.