Lifting the Lid on Asia, with Peter Smyth - Part 1
Drago and Scott are stirring the pot - with Peter Smyth, Head of Marketing & Comms at Van Cleef & Arpels Japan. A strategy legend in Japan, Peter is with BBDO for 16 years - in Toronto, HK and Tokyo. He then moves to client side to become VP of Comms and Marketing at Louis Vuitton Japan before joining Van Cleef. Peter has been in Japan for 16 years until his recent move to Toronto with his family. In part 1 Lifting the Lid on Asia you can hear: - How far Pete can take a ...