Getting the most from AMEC Measurement Month 2022

AMEC Measurement Month is a time for everyone in Public Relations to level-up their knowledge in evaluation and measurement of comms. Held in November its the perfect time to learn and refresh your approach ready for new KPIs in a new year. There are just over 4 weeks of events and content releases from AMEC (Association of Measurement & Evaluation) members and most are available for free to all. In this special episode of the PR Resolution Podcast I interview the Global Managing Director of AMEC; Johna Burke. We share the best of the month and what not to miss! Johna explores common PR measurement challenges you might be facing and directs you to the best resource to fix it Johna shares the trends in measurement & highlights from AMEC award entries this year For the full calendar: https://amecorg.com/measurement-month/measurement-month-2022-events/ For further help on measurement go to: https://resolution.coveragebook.com/Special Guest: Johna Burke .

Om Podcasten

Stella Bayles, author, speaker and director of PR technologies 'CoverageBook' & 'AnswerThePublic', hosts this direct and straight-talking podcast on PR, marketing and communications. In each episode, Stella explores an emerging topic in Public Relations and with the help of an expert dispels any myths and breaks down the jargon. Summarised in plain language, this PR podcast is informative, often amusing and always under and hour, so you can be clued up before your next Zoom call.