344: How to get in front of your Audience Before they're Ready to Buy

In this episode, we're joined by Joe Sullivan, co-founder of Gorilla 76, a seasoned expert in the B2B industrial sector.  Joe sheds light on balancing educational outreach with sales tactics and how to position your brand as a thought leader in your industry. Highlights include: Why get in front of your audience before they're ready to buy? (01:04), Do You Break it Down in Segments? Personas? How to Build the List? (07:04), How to Curate Your LinkedIn Feed? (16:07), Email Newsletters for Customer Development (24:19), And more… Are you looking to create repeatable, scalable, and predictable revenue? We can help! ► https://bit.ly/predictablerevenuecoaching

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We interview outbound sales leaders so that you can learn directly from the people on the front lines. Our goal is to help our audience learn sales development, coaching, and prospecting best practices from people that are currently building or have built SDR teams.