Ep 64: Sync Warrior Mike Genato is BACK to discuss Micro Licensing

Today I have SYNC WARRIOR Mike Genato back on the show to discuss “Micro-Licensing” which in short, is direct to consumer licensing. Mike has credits including advertising campaigns for Lexus, Infiniti, Nissan, Nike, Adidas, and Mountain Dew; promos and show open for HBO, SYFY, MTV, and BET. He has also worked with such heavy hitters as Netflix, Discovery Networks, Viacom, SOUTH, Elias, Massive Music, MAS, and Expansion Team. We discuss everything from the definition of micro-licensing, to how to set your rates, how to handle transactions, what terms you need to put in your contracts, to how to set up your website, to how to find libraries/agents that will represent your catalog for you so you don’t have to be your own “sales rep”. This entire episode is chock full of GOLD so I would TAKE NOTES!! Want to learn more about how to make money with your music? Click the link below! 👇🏻 https://www.producelikeaboss.com/5waystomakemoney ** Learn how to produce the EASY way and turn your home studio skills into cold.hard.cash. 💰 Watch this FREE webclass before it goes away! 👇🏻 ⁠https://www.producelikeaboss.com/⁠watch

Om Podcasten

Are you a songwriter, artist, or musician? Do you want to be self-sufficient as an independent music creator? That’s exactly where I was not that long ago! That's why I'm passionate about teaching artists how to produce! Whether you want to learn to produce your own songs, or just understand what goes into production so you can communicate your needs to another producer in the studio, my mission is to help you do exactly that! No "techy talk" or gear talk here, just practical, simple solutions to help you execute your vision, as well as mindset tweaks to keep you on track with your career!