Using Human Centered Design to build the leading green finance brand - Jessica Carta Treecard
In this episode we have the Head of Product from Treecard Jessica Carta on the show. TreeCard is a debit card that puts 80% of profits directly to responsible reforestation projects through the help of Ecosia. By 2026, they aim to plant one billion trees. Jessica is a passionate payments and fintech product professional with **10+ years creating, building, and launching fintech products across the globe.** In this episode we look at the story of Treecard, why they choose treeplanting as a mean to tackle climate change, talk about Human Centered Design and how Treecard uses it to build the leading green finance brand. Tune in to learn more. Follow us on: Instagram: www.instagram.com/productpioneers Linkedin: www.linkedin.com/company/product-pioneers Website: productpioneerspodcast.com