Creativity Can Help Save The Walruses | Alan Jope

Unilever’s CEO Alan Jope took the stage at Cannes Lions in 2019 to make the pledge that if any brand under Unilever’s umbrella failed to serve a broader purpose, it would no longer be a part of the company. He also claimed that the industry is being polluted by brands that fail to deliver on their promise and values. Something that, as we start to think about the world beyond this crisis, will be front of mind as we redefine the role of brand on the road to recovery and renewal.

Om Podcasten

Across the world governments, businesses and individuals are dealing with extraordinary circumstances that are forcing all of us to challenge the status quo as we step into a new normal. But as traditional models are being upturned and everyday routines are being dismantled, small shoots of hope are emerging. In this podcast we talk to members of our global community and explore their inspirational stories of progress.