A roadmap to knowing the customer's buyer profile

Brian Lindholm, founder and managing principal of FedSavvy Strategies, provides the steps for companies to gain greater understandings of how federal agencies buy is just as important as what they buy.

Om Podcasten

WT 360 is where the conversation takes place on what’s driving the federal government market now and where the sector is going. Editor-In-Chief Nick Wakeman and Senior Staff Reporter Ross Wilkers look at the market from all angles through interviews with industry executives and informed observers of the sector.