Winging It Isn’t a Business Growth Strategy

What’s the antidote to inconsistent cash flow and clients in your business? Having a solid plan certainly helps, but too many entrepreneurs are just winging it in hopes of finding success. In this episode, I deliver a little tough love and talk about how to figure out the kind of plan you need in place for your business to grow. On this episode of Promote Yourself to CEO: 1:25 - What do most entrepreneurs do first when wanting to create the freedom and flexibility they desire? I explain why it’s a backward approach and a short-term solution. 5:08 - You find true freedom with a certain level of control in your business. I clarify what I mean by control here, because a lot of people might have mixed feelings on it. 7:39 - What do you need to have in place to get consistent cash flow and clients? I reveal the first of several different components necessary. 10:28 - The second component is one where a lot of people trip up. There’s a common trap entrepreneurs can fall into here as well, and I discuss how to avoid it. 14:23 - Having these two things in your business makes predictable profits so much easier to obtain. I explain how. 18:44 - How can you ensure that your team helps you create sustainable revenue, freedom, and flexibility? Without a plan here, things can become chaotic very quickly. 25:36 - I talk about another key thing to keep in mind as you’re working with your team to grow your business. Show Links The CEO Collective The E-Myth Revisited: Why Most Businesses Don’t Work and What to Do About It by Michael E. Gerber Racheal on Instagram and TikTok Leave a review on iTunes

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If you're fed up with the non-stop solopreneur grind… I'm so glad you've found The Promote Yourself to CEO Show! Each week, join host Racheal Cook MBA for candid conversations about stepping into your role as CEO of your business, the hard lessons learned along the way, and practical, profitable strategies to grow a sustainable business without the hustle and burnout. Listen in to the latest show and connect with Racheal at http://www.theceocollective.com or on Instagram @racheal.cook to continue the conversation!