MADE TO STICK

Made to Stick by Chip Heath and Dan Heath explores why some ideas are memorable while others fade. The authors present six principles of "sticky" ideas: simplicity, unexpectedness, concreteness, credibility, emotion, and storytelling. By applying these principles, anyone can craft compelling, impactful messages that resonate and inspire action. The book offers practical strategies and real-world examples to help ideas thrive and stay in people’s minds.

Om Podcasten

"Welcome to Quick Reads, the podcast where we take you on a literary journey through the world of books, one summary at a time! Join us as we delve into captivating stories, insightful non-fiction, and timeless classics, providing concise yet comprehensive summaries that allow you to explore a plethora of titles in a fraction of the time. Whether you're a book lover short on time or seeking inspiration for your next read, Quick Reads is your go-to destination for literary exploration. Tune in for quick doses of literary delight and let us guide you through the vast universe of literature!"