#6 Keynote: Connect or Die - Evolution of Connectivity ^ The Show
About Dietmar Dahmen Dietmar, a futurist speaker with 20+ years in global marketing and advertising across cities like New York, Hamburg, Munich, Los Angeles, and Vienna, transitioned from a strategic planner to a respected creative. He held significant roles including Creative Director at DDB, Managing Director, and Chief Creative Officer at BBDO, as well as Executive Creative Director at Ogilvy. Today, Dietmar is a renowned global speaker and consultant specializing in digital transformation and marketing innovation. With an advertising background, he provides dynamic insights, empowering companies to navigate the evolving digital landscape. He co-founded startups, advises tech giants, and in January 2020, launched Brainkicks GmbH, focusing on communicating change through advertising and marketing. Married and a proud father residing in Vienna, Dietmar's captivating presentations inspire innovative thinking for enduring success in competitive markets. www.dietmardahmen.com My Keytake aways Connectivity has elevated humanity to a leading position among Earth's species. There are two primary drivers for innovation: ONE: Necessity-driven innovation involves identifying targets and seeking solutions to address specific problems. TWO: Boredom-driven innovation occurs without a specific target, allowing for open exploration and unexpected discoveries. Connectivity embodies three essential aspects: ONE: Speed: Comparable to the Roman road network, which drastically accelerated intercity connections. TWO: Reach: Illustrated by Starlink's global accessibility across nearly every corner of the planet. THREE: Handshake: The Apple ecosystem seamlessly integrates various devices like iPhone, iPods, and iWatch, ensuring continual connectivity. Decentralization offers safety but comes with drawbacks such as individual-focused endeavors, exemplified by rail construction works in Europe. Centralization, while speedy, creates high dependencies on singular individuals or institutions. Balancing time for contemplation and action is crucial for maintaining equilibrium. Adaptability stands as the linchpin for achieving sustained success in a rapidly changing world. Rail infrastructure might present a viable solution for mobility on the Martian surface. Connectivity between the mode of transports is key to linking the mobility world of rail