Linn Frisinger: Founder of Swedish Stockings

 Welcome to Series 3, Episode 1 of Raw Talent where we're heading to Sweden for an educational chat with Linn Frisinger founder of Swedish Stockings. It all started after watching the 2010 documentary The Light Bulb Conspiracy which uncovers how planned obsolescence has shaped our lives and economy since the 1920’s, when manufacturers deliberately started shortening the life of consumer products to increase demand. The film also profiles a new generation of consumers, designers and business people like Linn, who have started challenging planned obsolescence as an unsustainable economic driver. Linn explains that tights are made from petroleum which shocks most people. She saw many areas for improvement in design, quality, sustainability and packaging and has set about rewriting the rule book to create the first sustainable worldwide hosiery brand made from fully recycled nylon. 

Om Podcasten

Raw Talent is a podcast series by Fiona Abrahams, Founder of Fashion Heaven Inc. where we deep-dive behind the scenes and into the career stories of fashion and creative industry professionals around the world. We hear where people started, discover their motivations, most memorable moments and biggest challenges but greatest learning opportunities. We learn about their observations on the most effective ways to be influential and achieve results. We also gain an insight into the mindsets that drive success and how serendipity often plays a key role if you follow the signposts. Join me as we navigate our way into a new reality.