HOW TO GET ARTICLES PUBLISHED BY MAJOR PUBLISHERS
Tips on how to get articles published by major publishers
Whenever I put out a piece of content that I've created where I'm controlling the narrative and the messaging, I consider a big fat ad for me. Because essentially I'm talking about something that I know about and asserting myself as a subject matter expert, a thought leader.
The media outlets like Time Inc., or Conde Nast for example, they've been around for over a hundred years and they've spent millions building their brands, their cred, their authority. In an instant when your article is featured that is fully lent to you.
What I know after working with editors and producers for years now is that they love hearing from the talent directly, which is you.
You know who you are and you could easily do some homework on the right type of media outlets for you.
People say "I can't believe that they want to hear from little old me." It's not a little old you. It's "expert" you. And the media needs experts.
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HOW TO GET ARTICLES PUBLISHED BY MAJOR PUBLISHERS
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HOW TO GET ARTICLES PUBLISHED BY MAJOR PUBLISHERS
Major media outlets have spent millions building their authority. In an instant when your article is featured that is fully lent to you.
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Doug: Well, welcome back, listeners, to another episode of Real Marketing Real Fast. Today we're going to talk to somebody who's gotten some of the best jobs in technology with up to a half a million dollars in income without a college degree so she knows that you don't need one to succeed. She also writes for some of the best in media outlets which you'll recognize as I formally introduce her in the world and she has no journalism or writing training. In fact, she has zero credentials besides her high school education.
I find that the best stuff comes from... I mean this might sound a little sentimental, but just like being a good person, right? Like showing up, being consistent and reliable.
I'd like to introduce you to Susie Moore. She's a former Silicon Valley sales director, term life coach and advice columnist. Her work has been featured on the Today Show, Oprah Business Insider, the Huffington Post, Forbes, Time Inc, Marie-Claire and she's treated as a resident life columnist for some of the greatest. Susie's work and insights have been shared by celebrities and thought leaders, including Adriana Huffington, Kris Jenner, and Sarah Blakely. Her first book, What If It Doesn't Work Out was named by Entrepreneur as one of the eight business books every entrepreneur must read to dominate their industry. She lives in Miami with her husband Heath and their Yorkshire terrier Coconut. So I'd like to welcome Susie Moore to the Real Marketing Real Fast Podcast today.
Well good morning Susie, welcome to the Real Marketing Real Fast podcast. Hey, I'm super excited for you to share with our audience today.
Susie: Oh, thank you. I'm very, very happy to be here. Thank you for inviting me.
Doug: So do you want to just share quickly what you would say your superpower is and how you help your clients and help entrepreneurs and business people to be more successful in what they do?
Susie: Yes, I would love to. I think that one thing that I am very passionate about doing is helping people kind of come out from the behind the scenes of their business, right? Sometimes it's very easy to even just think your Instagram's enough, maybe you know, YouTube is enough. And too busy ourselves with all the backend stuff. But one thing that I really know that helps move any business forward is a real personal connection with the owner, with the CEO of that business. And one thing that I love to do is to help peop...