impulse shopping is taking over
social media (esp tiktok) glamourises consumption, pushing us to tie our identity to what we buy and what it says about us - so lets breaks down and talk about how the apps / content / language we see online is specifically designed to make you impulse buy, and also how to stop yourself from giving in!!!! this video on how to spot the ways we're being pushed to impulse shop online & tips on how to stop was requested by subscriber Millie 🫶 thanks for the great topic request!!!! 🔗 if you liked this video, maybe you'll like the one I did on underconsumption: https://www.youtube.com/watch?v=FTlcMycU13E 🫶 thanks sm for watching - pls like, comment and subscribe xx 🤍 follow me on tiktok / insta / threads: katieerobinson_ 🎧 podcast: refashioned (Spotify & Apple) 💌 substack: katierobinson.substack.com 🖇 or go to my linktree: linktr.ee/Katieerobinson_ 📮 business email only - katie.susfashion@gmail.com (pls note i only work with sustainability-focused brands!!) ⏱️ TIMESTAMPS: 00:00 hiii 01:03 overview 02:42 PART ONE - ANALYSIS 02:52 pushing consumption as identity 05:45 adverts disguised as content 09:04 disguising marketing as "solutions" 10:59 contextual marketing & sales 13:24 impulsive language being popularised 15:30 PART TWO - TIPS 15:53 ghosting 17:00 pushing back 17:24 increase friction 17:56 embrace ur inner millenial 18:53 get a life 19:17 budget & delay baby 20:13 stick to the list!!!! 21:18 the price is right 21:47 give me your tips & byeee