414: Building a Dream B2B Marketing Team
What does it take to build a powerhouse B2B marketing team that can scale and succeed in today’s fast-paced world? In this episode, CMOs Marca Armstrong (Sensera Systems), Lesley Davis (Waggoner Engineering), and Isabelle Papoulias (BackBox) share their proven strategies for assembling and nurturing high-performing teams. Key topics discussed include: Hiring for complementary skills to strengthen your team’s capabilities. Nurturing internal talent to unlock potential and promote from within. Aligning marketing efforts with business goals to drive strategic growth. Balancing creativity with AI to stay relevant in the evolving marketing landscape. Tune in to learn how these marketing leaders are building teams that make a lasting impact. For full show notes and transcripts, visit https://renegademarketing.com/podcasts/ To learn more about CMO Huddles, visit https://cmohuddles.com/