149. Standing out from the competition

In this episode, I delve into marketing! In a time of recession, it is your time to up your game and stand out from your competition. I recently read that typically in a recession marketing is one of the first items to be cut when businesses try to rework their budget and cut costs. This is counterintuitive because during this time period, is when you need to get in front of more people and get clear on your messaging. There may be less business to be had overall, but you have to get crafty to go out there and get the business that does exist. In this episode, I share strategies that I have seen to be very effective in marketing your business during an economic downturn. If you're wondering how to connect to new leads and market your business directly to your ideal clients, this one is for you! -------- Did you hear? Doors to my signature course for Interior Designers is NOW OPEN! Learn more at rebeccahay.com/powerofprocess (Doors close on Friday, March 31 2023)   Download our Free Resources ➡️ Pre-qualify your clients with my Discovery Call Script: https://rebeccahay.com/discovery/ ➡️ Stay confident from beginning to end with my Consultation Checklist: https://rebeccahay.com/consultationchecklist/ ➡️ Looking for a quick infusion of cash? Grab my 4 easy ways of increasing your revenue: https://rebeccahay.com/revenue/   Looking to elevate your business? Learn more about our courses: ➡️ Want the complete blueprint to calculate your design fee with confidence and ease? Learn more about my Pricing with Confidence course 

Om Podcasten

I’m Rebecca Hay and I have built a successful interior design business by trial and error, podcasts, online courses and books. Over the last decade I have grown from an insecure student to having career false starts and now I’ve finally landed where I want to be. Throughout my journey I’ve become deeply passionate about business and helping other entrepreneurs and career minded women. Each week I’ll share tangible takeaways from my own experience and the experiences of other badass women to help you build your confidence and change your business.