Getting to Done: a Chat with Cindy Alvarez, author of Lean Customer Development

Cindy Alvarez knows how to go toe to toe with leaders who resist user research and still get it done. The author of Lean Customer Development shares tips from her experience for conducting research–even when you don't have formal authority or budget. Buy Cindy’s book: http://www.leancustomerdevelopment.com/ Follow Cindy on Twitter: https://twitter.com/cindyalvarez Follow Rosenfeld Media: https://twitter.com/rosenfeldmedia

Om Podcasten

Lou Rosenfeld talks with a LOT of brilliant, interesting changemakers in the UX world and beyond. Subscribe to the Rosenfeld Media podcast for a bird's eye view into what shifts UX faces, and how individuals and teams can respond in ways that drive success.