Optimal Pre-Call Planning with Level Five Sales Expert John Hoskins

This is episode 496. Tips for Sales Career Success Read the complete transcript on the Sales Game Changers Podcast website. JOHN’S TIP: “Be a zealot about pre-call planning. Read 10-K’s, look at their Twitter, go look at their Facebook, go find out as much as you can about that person and their business as you possibly can. If you look at the risk factors in most 10-K’s, if you’re calling on public companies, you’ll know what’s on the mind of that person and you don’t have to ask the ‘what keeps you up at night’ question because it’s right there in black and white. Get your call opening correct and that call plan. The planning is priceless. Planning a call is priceless.  

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Institute for Excellence in Sales co-founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.