Using Intercultural Creativity and Innovation to Gain a Sales Edge with Genein Letford

This is episode 516. Tips for sales career advancement. Read the complete transcription on the Sales Game Changers Podcast website. GENEIN'S TIP: "Find the miracles in the mundane. Right now, look at what’s in front of you and pick up something that you’ve been exposed to for a long time. Look for one new thing you’ve never noticed before. With that, you can look at your services. Try to find one thing you’ve never noticed about your service before. First you do it with an object in front of you to make it concrete and then you can take it into the abstract. One thing in my observational chapter that I never noticed before or that I can add in dealing with the mundane things that you’re just so used to really seeing, that’s biomimicry, how we can look at nature that we walk past. Look at it with a new eye, a fresh eye and there’s your innovation."

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Institute for Excellence in Sales co-founder Fred Diamond interviews top business-to-business sales leaders from companies such as AWS, AT&T, Oracle, Microsoft, Salesforce, Hilton and others about their sales journey, career highlights, mentors, and lessons learned while asking them to offer tips to help emerging sales professionals and leaders to grow their careers. It's an interview-style podcast that has become even more popular as sales professionals look for solutions in the new world of selling.