#585 S2 Episode 454 - YOU’VE BEEN WARNED: Create A Strategy And Process Based On The Individual With Kevin Warner

A TARGET WITHOUT A STRATEGY OR A PROCESS IS SET TO FAILKevin is about to close his series with Collin and shares his final thoughts. He talks about the different ways of targeting and messaging when working on your outbound channel. Kevin also adds the importance of breaking down your channel as a strategy and process, and that you should be adjusting based on the individual you are connecting with. Find out more in this latest episode of Sales Transformation.Get Fresh Sales Plays From The Trenches In Your Inbox ST Newsletter.TRANSFORMING MOMENTSKEVIN: YOUR WEBSITE SHOULD CONTINUE YOUR STORY, NOT END IT“If your website is not doing any help, then what good is an outbound effort if it's directing people to a website that doesn't continue the story and position you as we did in that channel.”KEVIN: MAKE IT A STRATEGY AND PROCESS“To be successful you have to break it down as a strategy and process, understand that we should be adjusting based on the individual, understand that if you're not having opens from a prospect, it's probably because they don't prefer email so convert it to a different channel you have to look at all those micro engagements to really dial in your campaigns.”Connect with KevinKevin Warner | Leadium | Leadium.comConnect with Collin LinkedIn | YouTube | Newsletter | Twitter | IG | TikTok

Om Podcasten

Welcome to the Sales Transformation Podcast, the definitive stop for leaders driving change in the sales world. Hosted by Kevin Warner, we dive deep into the minds of Founders, CEOs, VPs of Sales, and Sales Development Leaders from trailblazing startups to industry-leading public companies. Our mission is simple: to illuminate the path to extraordinary sales leadership. We explore a broad spectrum of sales territories, from the intricacies of Founder Led Sales and Outbound Sales to the transformative potential of Technology in Sales and Social Selling. Whether it's mastering your CRM, optimizing conversions, scaling sales teams, or engineering a complete Sales Transformation, our conversations are set to challenge the status quo and redefine sales success. With a new content every day of the week, we bring you unfiltered interviews with the luminaries of sales, people who have not just succeeded but transformed the way we think about sales. Kevin Warner also shares sharp, tactical sales tips every week, packing decades of sales wisdom into bite-sized insights. So, if you're ready to rewrite the sales rulebook and learn from the best in the business, the Sales Transformation Podcast is your ticket. Write us a review, share the show, and join us on this journey of sales evolution. Let's transform the way we sell, together!