#080: Lisa Magnuson - Complexity means doing things simply

My next guest on the Scale You Sales Podcast show is Lisa Magnuson has walked in the shoes of sales leaders. She was an award-winning sales manager and led the charge as a Sales VP for several Fortune 50 companies. Totalling over 35 years of experience, she has worked with large, medium and small corporate clients across a broad spectrum of industries. 00:00 Why complexity means doing things simply. 01:08 Why salespeople need to pay attention to the changes? 04:30 Why as a sales professional, it is important to understand what the prospect's priorities are? 06:36 Why value also means outcomes? 09:50 Are you thinking from the customer's point of view? 13:32 Why you must ask yourself - what is good for the customer? 16:58 Clients only care about how you can help them! 21:29 Why doing things in a practical way, like pre-call planning, is critical to your success. 25:42 End Get your Pre-Call Planning Tool  https://toplinesales.com/resources/ https://www.linkedin.com/in/toplinesales/ https://twitter.com/Lisa_magnuson

Om Podcasten

Welcome to Scale Your Sales Podcast, a show for enterprising CEOs, CROs, Sales Leaders and revenue-generators. Janice B Gordon interviews successful CEOs and Revenue generating executives who are accelerating their sales revenue and helping to grow customer revenues. In each episode, we delve into the personality and expertise and diour guests’ proven strategies to scale sales. Our experts discuss the challenges and success of sales team and operational productivity, of scaling a sales organization, sharing their insights on customer expansion and experience. Rate and review the weekly episodes of the Scale Your Sales podcast on your favourite platform.