Breaking The Mould WIth Sales Enablement

#AvnerBaruch is not your average #salesenablement practitioner. He fixes what's broken and doesn't stick to the rules. He has developed an approach he based on #Moneyball to drive #SalesEffectiveness over #salesefficiency.  We explore why so much sales enablement activity is wasteful and pointless. We discuss what works and what doesn't. And we are not kind in our assessment of what passes for average in the sales enablement world. Have a listen. Let us know what you think. Like, comment and share, and remember to subscribe to the #ScaleupsAndHypergrowthPodcast. You can contact Avner via LinkedIn at linkedin.com/in/avner-baruch   -- Book a 1 to 1 call with me on Zoom at https://calendly.com/marcuscauchi/linkedin-discovery-call   Subscribe to my newsletter, #TheGrumbler here: http://eepurl.com/gu2Yd1   #TheInquisitorPodcast Podbean: marcuscauchi.podbean.com Spotify:  https://open.spotify.com/show/7C3pmVfHbwu84oZCqUQq81 Apple: https://podcasts.apple.com/gb/podcast/welcome-to-theinquisitor-podcast/id1341867086   The #ScaleupsAndHypergrowthPodcast Podbean: scaleupsandhypergrowth.podbean.com Spotify: https://open.spotify.com/show/3t0Gge9e5XaB8REaqkiQ6u Apple: https://podcasts.apple.com/gb/podcast/scaleups-and-hypergrowth-podcast/id1508754065

Om Podcasten

Are you interested in learning how disruptive technology companies have achieved massive scale and hypergrowth from the people who made it happen? I interview the leaders and architects of their growth. We talk about what worked, what didn't their mistakes and lessons learned. No holds barred, blunt, challenging conversation from some of the sharpest minds in business today with me, Marcus Cauchi