Why phygital is the future of fashion

We share a special report from Metaverse Fashion Week, where our fashion editor Oliver Dahle for the second time shares his boots-on-the-ground observations and insights. In this episode, we discuss:Why legacy brands like Hugo Boss, Tommy Hilfiger and Coach are still betting on the metaverseHow this year’s cross-platform experience at Decentraland, Spacial, and Over enhanced last year’s version.How phygital has become the new buzzword in digital fashionAnd which up-and-coming designers are doing the most creative stuffShow notes: Is Metaverse Fashion Week here to stay? We returned for its second editionFive industry insiders define the potential of digital fashion brandsNewsletter: https://scandinavianmind.com/newsletterInstagram:https://www.instagram.com/scandinavian.mind/Linkedin:https://www.linkedin.com/company/scandinavian-mindFacebook:https://www.facebook.com/scandinavianmindWith: Konrad Olsson, Editor-in-Chief & Founder, Oliver Dahle, Editor-at-Large, and Erik Sedin, Junior Editor. Hosted on Acast. See acast.com/privacy for more information.

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Scandinavian MIND is a magazine and a platform covering the intersection of lifestyle and technology. We believe that convergence of different fields is the way forward for technology, fashion, design, mobility, entertainment, gaming, and other industries.Sign up to our newsletter here. Hosted on Acast. See acast.com/privacy for more information.