Interview with Wil Shelton about Marketing Movies and Music to Hair Salons
School of Hollywood: Film Marketing: Wil Shelton, founder of Wil Power talks about the movie promotion campaign, the significance of reaching the communities through their network of over 100,000 salons and barbershops, and more. Wil Power, a multicultural marketing company, has teamed up with Cristal Franklin, niece to Aretha Franklin, the studio (MGM/United Artist's) and beauty shops to promote the upcoming biopic Respect. --- Support this podcast: https://podcasters.spotify.com/pod/show/school-of-hollywood/support