Internationalization & hreflang

Managing websites that use different languages and serve different countries is no easy task. That's why Lizzi, Gary and Martin sat down to talk about all things internationalization, hreflang and what's making managing international, multi-language websites easier.   Resources: Episode transcript → https://goo.gle/sotr078-transcript Docs for international and multilingual sites → https://goo.gle/3WtolAL How x-default can help you → https://goo.gle/3Y8AdKB Web Almanac hreflang usage in 2022  → https://goo.gle/4bKX2Hv Hreflang tags generator by Aleyda Solis → https://goo.gle/4bVRVEI Merkle Hreflang testing tool → https://goo.gle/3WaWbKj Hreflang Builder → https://goo.gle/4cW8fGi   Listen to more Search Off the Record → https://goo.gle/sotr-yt Subscribe to Google Search Channel → https://goo.gle/SearchCentral   Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team. #SOTRpodcast

Om Podcasten

Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!