What3Words: Why an injury can be the best thing to happen to you, with Co-Founder & CEO Chris Sheldrick

We normally can’t see it at the time but bad things often play a critical role in good things happening. As Steve Jobs famously said, it’ll make sense looking backwards. This is exactly what happened to Chris Sheldrick who had plans to be a professional bassoonist but a freak injury changed the course of life. Chris is now the Co-Founder and CEO of What3Words, an alarmingly simple solution to a complex problem you didn’t know we had - addresses. Lots of places don’t have addresses - like a barge on a canal, or a spot on a mountainside. This makes it difficult to deliver or do things at those addresses so Chris’s solution was to turn the world into 57 trillion 3-metre squares and give each of those squares a three word name, e.g. house, dog, car. But it’s one thing haven’t a genius idea. It’s another thing executing on it. Find out how Chris has done it. We talk about: Why a young kid would play the bassoon  How sleepwalking can go wrong Why being polarising is good  How to raise funds Using What3Words to help in disasters The business model -- Sponsors Vorboss - get better internet: https://vorboss.com/secretleaders Vanta - get 20% off security certifications like ISO27001 and SOC2: https://vanta.com/secretleaders Vertice - save on your SaaS or cloud spend ($5k off or a free benchmark) using the code secretleaders: https://www.vertice.one/l/secretleaders -- Newsletter Sign up here: https://secretleaders.email/ You can find our historic newsletters here: https://www.secretleaders.com/episodes

Om Podcasten

Dan Murray-Serter and Chris Donnelly are two serial entrepreneurs who've built, sold, scaled & failed companies worth hundreds of millions of dollars. In Secret Leaders we get inside the greatest minds and greatest moments in business, because we believe the best way to learn about business is to hear from the people who make it happen. Sponsored by Wise Business and Vanta. Contact: hello@secretleaders.com