The Art of Brand Storytelling
What the Heck is Brand Storytelling? You have heard me say it before: I want to hear your career story. Your unique story. I want to see what your passion is as well as the qualities you bring to my table. In a nutshell, you need to be versed in the art of brand storytelling. So how do you tell that story? Well, you start by clarifying your personal brand. Then, you come up with a way to honestly relate your journey. And by journey I mean I want to see how your past has led you to...