Ep 192: The Secret to Early Stage Growth With Jay Desai of Swpely

“Hone in on who you’re going after and who you are targeting.”In this episode, Jay Desai, Founder of Swpely and host of the podcast D2C pod, shares the secret to growing your market effectively in the early stages. He shares how content is the most important part of the marketing equation. Listen and Enjoy!KEY TAKEAWAYS FROM THIS EPISODEContent is the most important piece of the transaction. User-generated content looks more natural in the feed making it more effective.Good creative and creative that makes sense for the platforms is what drives real good return on ad spend.Hone in on who you’re going after and who you are targeting. Building your brand is the best way to lower your customer acquisition cost and increase your customer lifetime value.App: CopyAIhttps://www.copy.aiPodcast: Rep Your Brandhttps://podcasts.apple.com/rs/podcast/rep-your-brand/id1549880538TODAY’S GUESTJay Desai is the host of the podcast D2C pod. He is also the founder of Swpely.Swpely is a tool that lets you save and share content you collect on the internet. It is the Pinterest of marketers and business owners.Connect and learn more about Jay and Swpely here:LinkedIn:https://www.linkedin.com/in/jayanishdesai/Website:https://www.swpely.comPodcast: D2C podhttps://podcasts.apple.com/us/podcast/dtc-pod-a-podcast-for-ecommerce-and-dtc-brands/id1497055482If you want to learn more about the eCommerce Growth Plan for your brand, click here:https://mindfulmarketing.co/products/full-growth-planIf you've been paying attention and your brand is ready to GROW, apply now to be the one new brand we take on this month!https://mindfulmarketing.co/applyWant to join a network of founders and executives who know your unique challenges in scaling your E-com brand from 7 to 8 figures? Apply to join our Ecom Executives Mastermind here: https://Mindfulmarketing.co/mastermindThis episode’s sponsor is Finale Inventory- the ultimate solution for accurate and efficient inventory management. Trusted by thousands of brands, Finale offers seamless integrations with over 80 sales channels and platforms. With customizable workflows and reporting features, Finale empowers you to streamline operations and scale your business with ease, preventing overselling and maximizing profitability. Whether you're juggling multiple platforms, expanding your product range or just looking for a way to reduce operational chaos, Finale has the tools you need to succeed. Step into the future of e-commerce with Finale Inventory. Learn more here: Finale Inventory

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Are you an entrepreneur or ecommerce store owner looking to scale your business? Then join ecommerce marketing experts Jordan West and Sean Lang as they reveal what’s working in online marketing today to scale your business. Twice a week they walk you through what’s working in paid ads and talk to successful ecommerce business owners that have scaled their businesses to 7 figures and beyond. Learn from gurus in paid traffic on Facebook ads, YouTube ads, Google Adwords (now Google Ads), Google Shopping, Bing Ads, Bing Shopping Ads, retargeting, Instagram Ads, LinkedIn ads, Google Analytics, landing pages and more. We talk about how to write good ad copy, create banner ads that sell, which creative works for which ad platform and more. We talk about everything that is working right now (and not working) to help you scale your business so you know exactly what your next year of online sales is going to look like. Once you nail paid advertising it is like a faucet that you can turn on and off at will. Let’s show you how to build the paid traffic faucet!