Ep 615: 3 TikTok Shop Mistakes Holding Your Brand Back (and How to Avoid Them) with Jordan West

Send us a text TikTok shop demands a unique strategy combining creators, viral content, and paid ads. Start by partnering with creators as your sales team, not influencers, and build strong relationships. Avoid mass outreach; focus on meaningful connections with 50 to 100 creators who resonate with your brand. In this episode, Jordan West gets into the challenges faced by many brands on TikTok shop and the strategies to turn setbacks into success. With firsthand experience from his ag...

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TL;DR: Secrets to Scaling Your E-commerce Brand PodcastHosted by Brand + Agency Owner Jordan West, delve into the essentials of e-commerce growth, including:Paid Advertising: Master the art of paid ads across platforms.Creative Strategy: Unlock innovative approaches to marketing.TikTok Shop & Ads: Explore the potential of TikTok for e-commerce.Facebook Ads: Leverage Facebook's vast network for your brand.Influencer Outreach: Harness the power of influencer marketing.Real Successes & Failures: Learn from real-life experiences and case studies.Industry Leader Insights: Gain wisdom from top figures in the e-commerce world.Join us for invaluable advice and strategies to elevate your e-commerce store.Welcome to "Secrets to Scaling Your E-commerce Brand," the podcast where we dive deep into the mechanics and strategies of growing your online store. I'm your host, Jordan West, a seasoned entrepreneur who has navigated the highs and lows of owning six e-commerce brands and leading a DTC marketing agency.In this podcast, we're not just scratching the surface. We're dissecting the very core of what it takes to amplify your e-commerce store's revenue. From mastering paid ads and unravelling the mysteries of creative strategy to leveraging TikTok Shop and TikTok ads, Facebook ads, and beyond. I'll share the tactics that have propelled my businesses forward and the lessons learned from the pitfalls I've encountered along the way.But that's not all. "Secrets to Scaling Your E-commerce Brand" is also about the voices of industry leaders who've made significant impacts in the e-commerce world. Join us as we talk to these pioneers, extracting valuable insights and actionable advice that you can apply directly to your business.Whether you're a budding entrepreneur eager to make your mark or an established brand looking to break through to the next level, this podcast is your go-to resource for strategies that work. Join me, Jordan West, as we unlock the secrets to scaling your e-commerce brand, transforming challenges into opportunities, and visions into realities.