How to Sell Through Community Building, Pablo Gonzales, CEO, Be the Stage, Chief Evangelist, Vendoroo

Summary:Pablo Gonzalez shares his journey of building communities and driving business through community building. He emphasizes the power of human connection and the value of belonging in building relationships and communities. You'll learn the power of creating communities for your own business and how Pablo built them out of learning what worked in his own career.Pablo's personal experience with his brother's illness and the support of a community during that time inspired him to explore the potential of community building in business. He discovered the power of creating touch points and brokering relationships, which led him to start his own business focused on community buildingPablo's approach involves creating stages and platforms for people to connect and share their expertise, ultimately creating value for others. In this conversation, we discuss the power of building strong communities that lead to revenue, and how to create value for people to get attracted to communities. We emphasize the importance of approaching networking with a mindset of how to be helpful and make connections, rather than focusing on personal gain. We also discuss the process of creating a compelling point of view and using content creation, such as podcasts and live events, to engage with and attract like-minded individuals. Pablo shares examples of how these strategies have helped him build communities and achieve business success. This was one I'm going back on myself to learn from! Enjoy!Key Moments:03:02 The Power of Community Building08:02 Selling by Being Human13:08 Creating Value for Others18:25 The Value of Belonging and Human Connection22:12 Creating Touch Points and Brokering Relationships29:01 Building Stages and Platforms for Connection36:14 Creating a Compelling Point of View41:19 Using Content Creation to Attract and Connect44:20 Building Communities and Achieving Success56:16 Memorable Experiences and Happy CoincidencesConnect with PabloLinkedINConnect with Us!LinkedIN: Website:

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I believe that all people want to be heard, seen, and understood. But how do we get people to hear, see, and understand us effectively? Salespeople train themselves on techniques to do this but there are people doing it well without the word sales showing up anywhere in their job title or job description. This podcast is designed to help us hone our human skills, understand subtle similarities between non-sales people and salespeople, and show how we can learn from both groups the next time we need to create change and sell by being human. You will learn from people throughout all walks of life. Nurses, coaches, janitors, event planners, HR executives, and architects. Just to name a few. We'll contrast them with trained sales people to show similarities and differences. There's an art to human connection and sales. We all do it differently and we can all learn from our every day human interactions. Please contact me and let me know who you see in your life selling by being human! I want to shine a light on them. alex.smith@docebo.com @asmith202 https://www.linkedin.com/in/alexcsmith/