Growing your newsletter in 2023 — with Manny Reyes of Workweek
Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop cofounder Louis Nicholls sits down with Manny Reyes from Workweek Inc. Manny was on the Morning Brew team before joining Workweek in a paid acquisition role. In this episode, Manny & Louis discuss:the key differences in marketing & publishing a B2B newsletter vs. a B2C newsletterthe best way for creators to get started with paid newsletter growththe most important metric Workweek looks at to determine paid growth budgets what Manny would do to get 100,000 subscribers starting from scratch....and much more!You can find Manny Reyes on Twitter, and Louis is at @louisnicholls_ . Other links mentioned: Workweek