How to Build a Newsletter as a Full-Time CEO - with Bill Kerr of Open Source CEO

Welcome back to another episode of the Send & Grow podcast. This week, SparkLoop's Dylan Redekop chats with Bill "Doc" Kerr, founder of Open Source CEO, a weekly newsletter helping founders, investors, and leaders in tech who want to outperform the competition.Bill's journey as the founder of Open Source CEO offers a unique perspective on newsletter creation and growth—given he's a full-time CEO himself at his own startup, Athyna. His insights provide invaluable lessons for founders & CEOs keen on exploring similar paths.In this episode, Dylan & Bill delve into:The Genesis of Open Source CEO: How Bill carved a niche for this newsletter separate from his business at Athyna.Growth Strategies for Newsletters: Bill's approach to using social profiles, ads, and referral programs to scale up.Synergizing Roles: How Bill harmonizes his responsibilities at Athyna and Open Source CEO, creating a mutually beneficial relationship.Content Creation Insights: Bill's take on reducing friction in the creative process and utilizing advanced tools for content research.Expansion and Future Plans: The roadmap for Open Source CEO and how it aims to broaden its reach and content spectrum.Advice for CEOs and Founders: Bill's tailored guidance for those at the helm looking to venture into newsletter creation.Impact Assessment: Exploring how Open Source CEO enhances Athyna's business, from lead generation to team engagement....and much more!Other links mentionedOpen Source CEOAthynaBill on Twitter/XBill on LinkedInDylan on Twitter/XSparkLoop.appSparkLoop Upscribe Paid Recommendations

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Discover how the best media brands and solo operators are winning at newsletter growth & monetization. Hosted by SparkLoop's cofounder Louis Nicholls and SparkLoop's newsletter nerd, Dylan Redekop—we take you behind the scenes and share the strategies, trends, and tactics you need to know to build your email audience and revenue. Featuring exclusive interviews with the smartest media experts and operators out there today. Including from the Hustle, Morning Brew, Workweek, The Pour Over, and more.