Google patent of the week: Ranking Search Results
The Google patent of the week is about the patent “Ranking Search Results”. The patent describes methods and systems for improving the relevance of search results. It concerns the adjustment of initial search result scores based on group membership of the resources and other factors such as click rates and dwell time. The modification of the scores is intended to improve the quality of the displayed results and optimize the user experience. The algorithm includes the calculation of modification factors at group and resource level using various metrics and sigmoid functions. The patent specifies detailed calculation formulas for these factors.